I get it. This smart fridge looks exponentially better and more
futuristic than any other smart fridge ever made. Yes, it's expensive --
too expensive to be a realistic option for most of us -- but I don't
think that's really the point.
The point is that nobody wanted the smart fridges of yesterday. That's the challenge Samsung and other appliance-makers must answer in order to capitalize on the smart homes of tomorrow. It sounds obvious, but they need to start making smart large appliances that people actually want. For now, at least, that means pulling out all of the stops and essentially producing their category's version of a concept car. You're almost certainly not going to buy it, but if it catches your attention and makes you want it, then it's done its job.
The point is that nobody wanted the smart fridges of yesterday. That's the challenge Samsung and other appliance-makers must answer in order to capitalize on the smart homes of tomorrow. It sounds obvious, but they need to start making smart large appliances that people actually want. For now, at least, that means pulling out all of the stops and essentially producing their category's version of a concept car. You're almost certainly not going to buy it, but if it catches your attention and makes you want it, then it's done its job.
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